The study investigates the factors that shape subjective well-being (SWB), focusing on how financial satisfaction, job satisfaction, relationship happiness, physical health, and community engagement contribute to overall life satisfaction. Unlike traditional economic measures like GDP, SWB offers a comprehensive view of consumer quality of life, providing insights into personal fulfillment and resilience, especially during economic and health crises. Using data from the General Social Survey from 2016 to 2022, this study analyzes the impact of financial satisfaction and other well-being dimensions on SWB through ordered logit regression models with robustness checks. Findings show that relationship happiness, financial satisfaction, and physical health are critical to well-being, with relationship happiness emerging as the strongest predictor (OR=28.25, AME=.4018). This research highlights the need for policies and programs that address financial and non-financial aspects of life to enhance consumer holistic well-being. Recommendations include financial literacy programs, supportive workplace environments, and accessible healthcare, which together can foster resilience and improve subjective well-being across diverse populations. This study contributes to an understanding of consumer well-being, supporting actionable strategies for policymakers, educators, and financial practitioners.
